Word has been spreading around the internet quite a bit about Apple potentially releasing an iPhone that will sell at a lower unsubsidized cost somewhere in the $200-$500 range at around the same time they release the iPhone 5S. The belief is that Apple hopes to gain more traction in emerging markets where companies like Samsung are thriving due to the availability of devices that are lower in price and available off-contract. During the Steve Jobs era, Apple has long resisted the idea of releasing a lower-end iPhone, but under the leadership of Tim Cook, rumors have continuously been swirling that this may be the year their attitude on the subject finally changes. ETrade Supply is a parts supplier most known for being the first to leak the casing of the iPhone 5, as well as leaking the Blackberry Z10. They are once again chiming in with confirmation that Apple is indeed planning to release lower cost model of the iPhone.Pictured: iPhone 3GSNo specific details on the device was m
Will Apple’s emerging markets strategy work? Apple is betting big that it will.
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