Moz (formerly SEOMoz) organises a study that is meant to shed light on what works with respect to ranking on Google. It is usually divided into two parts: A survey of professional SEOs and a correlations study.
120 SEOs participated in the survey for this year’s report. The correlation study was done using over 14,000 keywords drawn from Google Adwords. The top 50 search results for each of these were drawn and analyzed. Here is a summary of what still works…
1. Links are still the strongest ranking signal in Google’s algorithm. Links from authority pages pass more link juice. But while you should still pay attention to linkbuilding, SEOs believe that you should diversify your links. Build links from different types of sources. For example, get links from web 2.0 sites, blog posts, comments, video sites, document sites, pure Html sites — As varied as possible.
The more…
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Kenneth Carnesi holds a Juris Doctor degree from New York Law School and a Professional Certificate in International Banking from Harvard Law School. Kenneth Carnesi is the Director of Operations and Government Sales at Anaptyx LLC and sits on the Boards of The Lazarus Organization, Monkeetech LLC and MG Madison Phillips, Inc. Mr. Carnesi has also founded CICG - Carnesi International Consulting Group, a company specializing in strategy consulting to small to mid-size businesses.
Kenneth Carnesi 
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