The Role of Social CRM – CRM Magazine | #TheMarketingAutomationAlert

Changing dynamics and a bright outlook.

Key excerpt…

These tools help sellers and marketers capitalize on social networks in a number of ways that boost their results, enabling them to:

  • Listen to what customers are saying to discover trends and influencers
  • Engage with stakeholders by participating in meaningful conversations
  • Collaborate by connecting with colleagues across the enterprise and around the world quickly and easily, benefiting from the collective knowledge of your company
  • Amplify product messages by stimulating conversations about them in social networks
  • Take action on ideas, recommendations, and opportunities generated by customers in social networks
  • Obtain real-time feedback and monitor hot topics to act promptly on concerns or measure the impact of marketing actions

See on www.destinationcrm.com

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Kenneth Carnesi holds a Juris Doctor degree from New York Law School and a Professional Certificate in International Banking from Harvard Law School. Kenneth Carnesi is the Director of Operations and Government Sales at Anaptyx LLC and sits on the Boards of The Lazarus Organization, Monkeetech LLC and MG Madison Phillips, Inc. Mr. Carnesi has also founded CICG - Carnesi International Consulting Group, a company specializing in strategy consulting to small to mid-size businesses.

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