96% of consumers find video useful when buying online | Econsultancy

Online video is increasing in importance and effectiveness when it comes to purchase decisions.Nearly three quarters of consumers are more likely to purchase a product or service if they can watch a video explaining it beforehand.This research comes from a new study by Animoto, designed to explore how online video impacts consumer buying….

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Kenneth Carnesi holds a Juris Doctor degree from New York Law School and a Professional Certificate in International Banking from Harvard Law School. Kenneth Carnesi is the Director of Operations and Government Sales at Anaptyx LLC and sits on the Boards of The Lazarus Organization, Monkeetech LLC and MG Madison Phillips, Inc. Mr. Carnesi has also founded CICG - Carnesi International Consulting Group, a company specializing in strategy consulting to small to mid-size businesses.

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