Monthly Archives: April 2014

Transforming Social ROI From a Myth Into Reality

Here’s a question I still get way too often: “What’s the ROI of social media?” It’s usually a B2B marketer that’s doing the asking, someone seemingly resigned to spending valuable time and resources on social media without really understanding why.

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http://qz.com/197241/the-future-of-made-in-america-could-be-tesla-not-ford/

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http://qz.com/197241

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[FULL] Mother And Baby Escape Before Giant Sinkhole Swallows Entire Home In Kazakhstan

VIDEO: Mother And Baby Safe After Escaping House That Fell Into a Sinkhole | Young Mother Flees With Her Newborn Baby As Sinkhole Claims Her House | Mother A… See on http://www.youtube.com

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4 Illuminating Lessons From One of History’s Most Inventive Content Marketers

It wasn’t a discovery I was intending to make.But there it was: the oldest example of content marketing known to exist.And the best thing about this discovery was that it wasn’t just interesting from a historical viewpoint. See on contentmarketinginstitute.com

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Mobile Payments … Same Old, Same Old | PYMNTS.com

Mobile Payments … Same Old, Same Old | PYMNTS.com.

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Who’s Using Beacon Technology and Why? | PYMNTS.com

Who’s Using Beacon Technology and Why? | PYMNTS.com.

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IP Rights in Software: From Settlement Risk to Data Compression – AllAboutAlpha.com (blog)

IP Rights in Software: From Settlement Risk to Data Compression AllAboutAlpha.com (blog) …There are very sophisticated algorithms for both security and speed to move data through the transmission lines in novel and useful ways that could well be… See on

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Blaze seeks buyer for early NFC patent – NFC World

NFC WorldBlaze seeks buyer for early NFC patentNFC WorldBlaze Mobile is selling US patent number 8,630,905, an NFC payments patent entitled “Single Tap Transactions using a Secure Element” that dates back to 2007. See on http://www.nfcworld.com

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Box Prepares for its IPO With a Trove of Pending Patent Applications – Envision IP, Inc. Blog (blog)

Box Prepares for its IPO With a Trove of Pending Patent ApplicationsEnvision IP, Inc. Blog (blog)Envision IP reviewed the filing to understand how Box has protected its technology, and how its patent portfolio compares against its peers. See on envisionip.com

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