This infographic from insuranceoctopus explaining how to concentrate on the right social media platforms and manage the effectiveness of your campaigns.Some key takeaways:Focus on the “big four”: Twitter, Facebook, Google+ and LinkedIn.Consider these three things about your target marketer: Age, Gender and Interests.Establish your identity and tone of voice depending on company values.Be consistent, push out a mixture of your own content but also related industry links.Build up relationships and listen to your followers…
Source: www.marketingtechblog.com
Kenneth Carnesi holds a Juris Doctor degree from New York Law School and a Professional Certificate in International Banking from Harvard Law School. Kenneth Carnesi is the Director of Operations and Government Sales at Anaptyx LLC and sits on the Boards of The Lazarus Organization, Monkeetech LLC and MG Madison Phillips, Inc. Mr. Carnesi has also founded CICG - Carnesi International Consulting Group, a company specializing in strategy consulting to small to mid-size businesses.
Kenneth Carnesi 
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