The Top 25 Socially Engaged Companies on LinkedIn Invest in Employee and Customer Relationships – Brian Solis

LinkedIn and Altimeter Group published a joint report on the value of corporate social media and its role in customer and employee engagement. To do, we formed a baseline of companies that were actively engaged on a platform we could effectively study.

After eight months of research, we assembled a list of the Top 25 Socially Engaged Companies based on how they use LinkedIn to engage employees and customers in the following areas:

1. Content marketing

2. Employee engagement

3. Talent and recruitment

4. SalesLinkedIn and Altimeter Group then conducted targeted and controlled surveys to gather insights into how employees feel about their company’s use of social media.

The results of both studies were visualized in one infographic entitled, “Relationship Economics.” ….

Source: www.briansolis.com

Unknown's avatar

Kenneth Carnesi holds a Juris Doctor degree from New York Law School and a Professional Certificate in International Banking from Harvard Law School. Kenneth Carnesi is the Director of Operations and Government Sales at Anaptyx LLC and sits on the Boards of The Lazarus Organization, Monkeetech LLC and MG Madison Phillips, Inc. Mr. Carnesi has also founded CICG - Carnesi International Consulting Group, a company specializing in strategy consulting to small to mid-size businesses.

Tagged with: , ,
Posted in Scoop.it

Leave a comment