Monthly Archives: July 2014

MasterCard’s Ideal Digital Wallet: The 5 Must-Haves

As consumers begin to increasingly adopt digital wallets, a recent MasterCard blog post offers up an infographic which details how the ideal digital wallet should function, the features is should deliver, and how consumers should evaluate the best…

Source: www.pymnts.com

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ISIS: The mWallet With The Wrong Name At The Wrong Time

When coming up with a name for their mobile wallet, the telecom partnership that gave birth to the ISIS mobile wallet likely considered several factors—was it catchy, would people remember it easily—in short, was ISIS the kind of name that was…

Source: www.pymnts.com

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Buffalo Bank’s Commercial Cards Get Microchips

Buffalo-based M&T Bank announced earlier this week that it was going to put microchips in its commercial credit cards.

Source: www.pymnts.com

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Optimal Payments To Acquire Meritus Payment Solutions

In support of its push to tackle the U.S. Market, Optimal Payments Plc has moved to acquire California-based payment processing entity Meritus Payment Solutions (business name of  TK Global Partners LP) for $210 million.

Source: www.pymnts.com

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Hotel rooms go keyless with new smartphone apps – Poughkeepsie Journal

Hotel rooms go keyless with new smartphone apps
Poughkeepsie Journal
The technology won’t work unless the hotels install compatible hardware on their door locks.

Source: www.poughkeepsiejournal.com

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Creating A Killer LinkedIn Profile: Tips From Link Humans [INFOGRAPHIC]

Your profile is the place to show off your greatest successes and future aspirations. It’s also one of the first chances you have to make a good first impression for anyone discovering you on or off of LinkedIn—whether it’s a future colleague searching for you on the Internet, a potential

Source: blog.linkedin.com

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Google Plus – Frequently Asked Questions! – Plus Your Business

Here is a collection of some of the most common questions we tend to be asked in the PYB community, and some we think you would benefit is knowing too!

Source: www.plusyourbusiness.com

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Getting Started Guide: Tumblr for Small Businesses

With more small businesses turning to Tumblr, you need to know how to make this growing platform to good use

Source: blog.hootsuite.com

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Content sharing and storytelling: why and how people share content

Why do people share content and stories. A long story on content sharing: the what, why and how.

Content sharing is that – often secret – holy grail of many content marketing, social media and online marketing practitioners in general.

Although content sharing is just a part of the whole content marketing  story, all marketers want to see their content shared far and wide with as many people as possible. So, why do people share content?

The easy answer: because they want to and feel emotionally compelled to. But that’s of course too easy….

Source: contentmarketingexperience.i-scoop.eu

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Mobile Ad Spending To Blow Past Newspapers, Magazines, Radio This Year

Revenues from ads running on smartphones and tablets will outstrip those from newspaper, magazine and radio ads for the first time in the U.S. this year, according to a new reportfrom eMarketer.

Mobile ad revenues will jump 83%, to $17.7 billion. That represents almost 10% of all ad spending, as people quickly spend more and more time peering at the smartphones and kicking back with their tablets–a total of two hours and 51 minutes a day, up 32 minutes from just a year ago. Mobile ad spend will trail only that of television commercials, of course, and desktop and laptop ads…

Source: www.forbes.com

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