Online Shopping Psychology | E-Commerce Checkout Decisions | Incloud

We all love a bit of online shopping but what goes through our head before we click to buy items over the web?

We have done some research in the form of an infographic, which reveals some fascinating insights into the psychology of the online consumer.  

A massive 85% of people said they read online reviews before making a purchase and 1/3 of shoppers admitted buying an item after being influenced by a video. The research also looks into why we abandon sales at the checkout, which is predominantly down to hidden charges and having to register before buying.

Check out our infographic below for the full insight into the mind of the online shopper….

Source: www.vouchercloud.com

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Kenneth Carnesi holds a Juris Doctor degree from New York Law School and a Professional Certificate in International Banking from Harvard Law School. Kenneth Carnesi is the Director of Operations and Government Sales at Anaptyx LLC and sits on the Boards of The Lazarus Organization, Monkeetech LLC and MG Madison Phillips, Inc. Mr. Carnesi has also founded CICG - Carnesi International Consulting Group, a company specializing in strategy consulting to small to mid-size businesses.

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