Four common myths about mobile payments and the corresponding facts that will solve any confusion. Sourced through Scoop.it from: http://www.business.com

Ads are not making up the difference, according to the new reports from the Adobe Digital Index. Mobile cost-per-clicks are up 16 percent year-over-year, while clickthrough rates have dropped nine percent. Sourced through Scoop.it from: venturebeat.com

Learn about how Purchases on Google will make it just a little easier for advertisers to sell you products through mobile search results. Sourced through Scoop.it from: pocketnow.com

Marketing Land reporters and expert contributors will once again help e-commerce marketers make the absolute most of the crucial holiday shopping season. Sourced through Scoop.it from: marketingland.com

A quartet of executives from Facebook, Snapchat, Twitter and Pandora gave advertisers tips on how to reach millennials during a panel at ZenithOptimedia Group’s Mobile Day in New York on Tuesday. Sourced through Scoop.it from: http://www.adweek.com

Mobile is a key consumer trend local businesses need to adapt to. Especially because local is such a critical piece of mobile marketing. This ReachLocal video … Sourced through Scoop.it from: http://www.youtube.com

U.S. Customs and Border Protection (CBP) announced that it will begin a new initiative at several airports in which the agency will collect biometric data from select foreign nationals departing th… Sourced through Scoop.it from: http://www.biometricupdate.com

Biometrics applications are moving beyond fingerprint collection and face recognition. Innovative new uses pave the way for revenue growth, and the electronics industry could benefit from the windfall. Sourced through Scoop.it from: http://www.ebnonline.com

Bio-Metrica announced it has developed BII, a new multi-factor authentication identity framework that uses multiple biometric data types (fingerprint, facial recognition, iris, vein, speech, signat… Sourced through Scoop.it from: http://www.biometricupdate.com

Emerging market stocks will likely deliver 25 per cent less to investors over the coming decade than they did in the previous 10 years Sourced through Scoop.it from: http://www.scmp.com