Yearly Archives: 2015

The Cure For “Obese Data” In Payments | PYMNTS.com

Big data isn’t always better data. In fact, TSYS’s Sr. Director of Analytics, Todd Doherty, says that focus on big data has just led to “obese data” as Source: http://www.pymnts.com

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New study shows how age affects your social network of choice

ComScore has crunched the numbers for current social media use, particularly regarding age. Snapchat has the biggest percentage of younger adults. Source: http://www.digitaltrends.com

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HOW TO SET A SALES AND MARKETING STRATEGY FOR GROWTH – ix7

Setting up a sales and marketing strategy that converts is no mean feat and it can go wrong for any number of reasons, not least: People jump straight into the tactics (quickly, send that email to our database! Source: ix7.co.uk

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T-Mobile Emerges a Wireless Auction Winner – Wall Street Journal

The latest U.S. spectrum auction lifted the value of the bandwidth T-Mobile obtained as a consolation prize from AT&T in 2012, analysts estimate, making the breakup fee sweeter for the upstart phone company. Source: http://www.wsj.com

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Marketing and IT Execs Collaborating More [Infographic]

General Management – More than half (55%) of advertising and marketing executives say they are collaborating more closely with the technology leaders in their company compared with three years ago, according to a … Source: http://www.marketingprofs.com

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Mobile payment: Smartphones replacing wallets in China- Nikkei Asian Review

Shanghai — Mobile payment is flourishing in China. It is not limited to online shopping either. People are using their smartphones or other mobil Source: asia.nikkei.com

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Mobile payments are appealing, but still no threat to credit cards – TweakTown

Mobile payments are evolving, but it will take time before traditional credit cards are truly under threat Source: http://www.tweaktown.com

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​Semble transforms Androids into mobile wallets in New Zealand | ZDNet

Semble has launched an app and SIM card in New Zealand that can turn Android-enabled devices into mobile wallets where users can complete tap-and-go transactions at any contactless terminal. Source: http://www.zdnet.com

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Semble launches mobile wallet app – Stuff.co.nz

Snapper joins new mobile wallet app, Semble, which lets your smartphone act as a debit card. Source: http://www.stuff.co.nz

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Mobile Payment Startup MyCheck Raises $5M From Santander’s Innoventures … – TechCrunch

MyCheck, another startup that wants to make it easy to pay your restaurant bill using your mobile phone, has closed a $5 million Series B. However, perhaps.. Source: techcrunch.com

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