Yearly Archives: 2015

Opentabs Taps PayPal For Mobile Ordering | PYMNTS.com

German mobile-ordering and payment app Opentabs has added PayPal to its options for restaurant and bar payment, Mobile Commerce Daily reported. Customers who Source: http://www.pymnts.com

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Google’s Secret New Gmail Bill Pay Feature | PYMNTS.com

Google’s digital payment efforts have taken a new turn as reports reveal the company is working on a new way to make use of email. According to a document seen Source: http://www.pymnts.com

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Gap’s Next Innovation — Vending Machines? | PYMNTS.com

If there’s one takeaway to learn about how Gap CEO Art Peck is approaching its retail future it’s that he’s willing to try almost anything on the tech side to Source: http://www.pymnts.com

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Stopping $6.4 Billion Worth Of Post-EMV Fraud | PYMNTS.com

By 2018, card fraud is expected to more than double, reaching $6.4 billion. As the U.S. migrates to EMV, CNP fraud in particular is expected to not shockingly Source: http://www.pymnts.com

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New Patent Law Would Trash Disease Cures

If you listen to large tech companies, they will tell you they are in dire need of another bailout from scary “patent trolls” who burden them with frivolous lawsuits. This tech bailout will come in the form of a bill…

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How to Create Visual Relationships With Contrast & Similarity

The difference between contrast and similarity may be straight forward, but there are subtle differences that can help lift your web design says Jerry Cao Source: thenextweb.com

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Is Your Mobile Friendly Website Ready For April 21st?

Serving mobile users with relevant and timely content has long been a key goal for Google, but the new mobile-friendly algorithm update, due for the 21st of April, represents one of the biggest algor…… Source: http://www.business2community.com

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Mobile First: Marketing To The Mobile Consumer [Infographic]

Image courtesy of Brad Frost Every year pundits predict the rise of mobile marketing and advocate for a mobile first marketing strategy. And every year the impact of mobile marketing disappoints. Source: http://www.business2community.com

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It’s All About Engagement in the Next Era of Marketing

We asked the Economist Intelligence Unit to survey nearly 500 marketers and then shared the results on the many observations about marketing’s future, including organizational change and technology advancement. Source: blog.marketo.com

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Four Steps to Creating an Agile Marketing Culture

Marketing Strategy – Achieving agility starts with your company’s culture—which is where the rubber really hits the road. These four steps will guide your transition from traditional to agile marketing. Source: http://www.marketingprofs.com

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