Yearly Archives: 2015

GDP growth in Kazakhstan in 2015 to reach 1.5%

GDP growth in Kazakhstan in 2015 to reach 1.5% Source: http://www.inform.kz

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The Future of Digital Retail

The next two years will bring about new behavioural realities of device connected retail environments. What sort of shopper habits will develop as new retail technologies become widespread and expected by the consumer? And most importantly, what can retailers actually…

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Why Putting Yourself in the Customer’s Shoes Doesn’t Work | Marketing Hub

HBR: What kind of customer preferences did you focus on? In one experiment we asked managers to develop a new car model and choose the features customers wanted. In another we had them decide on a new ad campaign for Rolex.…

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The 3 Elements Of A Successful Emerging Market Strategy

Companies looking for growth are still looking at the Emerging Markets as a valuable growth engine. Often, the challenge is building an effective strategy, one where an organisation can take a succ… Source: seymourthinks.wordpress.com

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3 Things You Must Understand About Mobile Marketing Today

If you don’t want to get left behind with the rapidly changing mobile landscape, you must understand these 3 things about mobile marketing…today. Source: http://www.dialogtech.com

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Pulling the Trigger on Trigger Marketing | Marketing | CRM Buyer

A trigger is a device that automatically executes a response to a certain event. Source: http://www.crmbuyer.com

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The Missing Piece Of Marketing Automation That Could Change Everything

The art and science of marketing are on a collision course. Many tasks commonly performed by marketers, such as copywriting, data analysis and strategy, ar Source: marketingland.com

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What is the State of Content Marketing for 2015?

Content marketing is constantly evolving. As marketers,we have to change and grow as well. So what is the state of content marketing in 2015 Source: http://www.jeffbullas.com

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Three Ways to Create Content That Nurtures Customer Relationships

Content – What’s the purpose of your content? If it’s to deepen customer engagement, the following three tips can help. Source: http://www.marketingprofs.com

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Where is the ROI in content marketing? – Smart Insights Digital Marketing Advice

Joe Pulizzi of the Content Marketing Marketing Institute gives his take on the state of content marketing Whether videos, blogs, infographics or ebooks, co. Marketing topic(s):Content marketing planning. Source: http://www.smartinsights.com

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