Kazakhstan has no plans to drill on new oil fields in the Caspian Sea in 2016

Sourced through Scoop.it from: en.trend.az

MOSCOW, January 1. /TASS/. The Russian government has published a list of checkpoints used in road and rail traffic of goods from Ukraine to Kazakhstan through Russia.

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The Old Man (Kazakh: Шал, translit. Shal) is a 2012 Kazakhstani drama film written and directed by Ermek Tursunov. The film was selected as the Kazakhstani e…

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By Erlan Idrissov, Minister of Foreign Affairs of the Republic of Kazakhstan* From its first days as an independent country, Kazakhstan has been guided by the principle of “economy first and then p……

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Kazakhstan expects Russia in 2016 to grant rights for subsoil use regarding the “Central” field, according to previous agreements

Sourced through Scoop.it from: en.trend.az

‘Tis the season for annual reporting, planning, and reviews. 

As you look back on last year’s performance and look forward to what you need to accomplish next year, it’s important to understand and adapt to industry trends. After all, missing a wave doesn’t just mean that you didn’t get ahead — it means that you got left behind.

Here are some great infographics that provide excellent at-a-glance learnings about the latest B2B marketing and sales trends. May the insight help you achieve 2016 success!

Sourced through Scoop.it from: hub.uberflip.com

If you’ve read anything on the costs of customer acquisition vs customer retention over the last 20 years, you’ll have heard that customer retention makes good business sense. And while the traditional loyalty card is dying out, loyalty itself is more alive than ever – but marketers need to take a different approach, according to myCircle.

Experts claim that it costs anywhere between 3 and 30 times more to get a new customer through your door than it does to persuade an existing one to return – even if that door is virtual, in the form of a website or mobile app. With figures like that, just imagine the increase in profit margin a business could make on something as simple as a cup of coffee… if it’s customers loyally returned on a daily basis. 64.180.55.243 This article is copyright 2015 TheWiseMarketer.com.

The traditional answer to this has always been the loyalty card, but the truth is, whilst loyalty schemes are more popular than ever, the loyalty card that you are so readily handing out… the one that your customer has just stuffed inside his or her wallet or put on a key fob, is dead weight. In an age where the world is moving toward an integrated online/offline experience, the loyalty card is inflexible, inconvenient and simply no longer fit for purpose. Cards get lost or forgotten, rewards go uncollected and the loyalty that you’re expecting your card to deliver, will never arrive….

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The patent is ammo in a battle between MS Word and Corel’s WordPerfect.

Sourced through Scoop.it from: arstechnica.co.uk

People ask us all the time, what is SMS marketing? SMS stands for ‘Short Message Service’ and is a text message which can be sent to or from a mobile phone.

Sourced through Scoop.it from: www.business2community.com

Tech News Roundup: Recent data breach settlement underscores the growing cybersecurity threat, plus news about Elon Musk and Bloomberg big data. | Patents and Patent Law

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