In the short-run it looks like the iShares MSCI Emerging Markets ETF can rally as commodities move off their lows and the rubber band snaps back, but with significant resistance overhead, we expect only a modest technical rally. …

Sourced through Scoop.it from: realmoney.thestreet.com

Emerging market equities seem to have gained some traction. The latest data from Bloomberg showed that emerging market ETFs experienced near $1 billion in net a

Sourced through Scoop.it from: seekingalpha.com

The Consumerist
Credit Card Processors Aren’t Buying Netflix’s EMV Shift Excuse
The Consumerist
When Netflix announced its quarterly results this week, they had an explanation for why their new subscriber number fell short of their projections.

Sourced through Scoop.it from: consumerist.com

Have you recently received a new credit card? Have you seen the new chip embedded to help prevent fraud? Our reporter Zac Pitts shares the three things you …

Sourced through Scoop.it from: www.youtube.com

In the United States, Netflix expected to make an additional 1.15 million subscribers, but the company only added 880,000 subscribers. The company is blaming the missed target on the involuntary churn caused by the transition to EMV credit cards.

Sourced through Scoop.it from: www.techtimes.com

With 400 million monthly active users, Instagram offers attractive opportunities to businesses looking to promote their products and services. According to an Econsultancy.com study, users spend more than 20 minutes on Instagram daily. This means brands have a whale of time to grab their target audience’s attention and engage with them on the photo sharing platform.

However, there are many other users, companies and marketers already vying for users’ attention on Instagram, so it wouldn’t be an exaggeration to say that driving engagement there is easier said than done. Remember, the rule of this game is simple: You’ve got to get—and hold—the attention of your target audience, and keep it until they’ve paid for your product or service or, at the very least, subscribed to your email database.

So, how will you win the battle for attention on Instagram? Here, I present to you five tips for marketing on Instagram….

Sourced through Scoop.it from: relevance.com

Many influencers talk about the 80/20 rule: you should spend 20% of your time creating content and 80% of your time promoting it. Although I think this ratio really depends on your job, needs and company, it does capture one thing: if you write amazing content but don’t shout out your did so, no one will hear you.

And as far as promoting your blog goes, you can pick and choose on the list above the items that make most sense to your company. If for instance you work for a very technical B2B company and your target audience is above 50 years old, you might want to consider investing in LinkedIn rather than Facebook, leverage influencers and invest time in guest blogging. It all really depends on your audience, where they are and what they care about.

There is one very important point I’d like to add to this infographic: it’s not content repurposing (which I thing is one of the leanest way to do content marketing, it saves an incredible amount of time), it’s content recycling….

Sourced through Scoop.it from: blog.scoop.it

A non-invasive prenatal diagnostic test was recently held to be unpatentable in the US because the Federal Court judges considered the diagnostic…

Sourced through Scoop.it from: www.lexology.com

Mark Cuban is perhaps best known as the owner of the Dallas Mavericks and the Landmark Theaters, and a shark investor on the television series, Shark Tank. Now, you can add patent reformist to the many ventures of the 57-year-old billionaire.

Sourced through Scoop.it from: www.lspatents.com

The ownership of ideas and creations are among the most valuable assets to any company. Businesses invest in these ideas and intellectual property rights and use the value they create to help promote and grow business for years to come.

Sourced through Scoop.it from: www.ipwatchdog.com