Why companies need to embrace mobile marketing

With mobile overtaking desktop as the main way of accessing the internet, brands have new opportunities to reach their customers on their preferred platform. Mobile technology…

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Everything you knew about mobile marketing has changed (webinar tomorrow) – VentureBeat

VentureBeat Everything you knew about mobile marketing has changed (webinar tomorrow) VentureBeat Rochlin refers to the binary relationship with mobile that marketers have relied on till now — a limited way of thinking about mobile driven by the…

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Stripe announces Relay, a single way to pay within mobile apps – The Verge

Payments company Stripe today announced Relay, a service that will let businesses create custom buying processes within mobile apps and allow for that process to move across different apps. Relay…

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Facebook may develop virtual reality mobile app – Business Insider

Facebook may develop virtual reality mobile app

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Google Delivers Mini-Marketing Lessons In Its New Google Primer App | TechCrunch

Nearly a year ago, Google launched a new mobile application called Google Primer, offering startups mini-marketing lessons aimed at helping users get up to..

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Our Guide to Marketing a Mobile App (The Right Way) – SPACE CHIMP

@tastelog congrats on the new app launch! Here’s a free resource from the chimps – http://t.co/Dhc2Pkzpd4

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Living Next Door to Alice – JD Supra (press release)

Those who practice patent law in the computer arts before the USPTO are well aware of dealing with 35 U.S.C. § 101 rejections of claims due to alleged lack of patentable subject matter…

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Hey! That’s my invention! Why Inventorship Matters… | Weill Cornell Biotech Club

We’d like to welcome old & new members alike to our 1st event of the school year on 9/24! Come learn abt patent law: http://t.co/7ZiKTx5dP2

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Battle of the Titans: Patent Law vs. Antitrust | Corporate Counsel – Linkis.com

Because of the historical tension between these two legal aspects of business competition, the 2015 decision of the District of Maryland to allow claims of a…

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Fixing the patent system requires a return to strong patent rights – IPWatchdog.com | Patents & Patent Law

The patent system our government has created over the last decade incentivizes stealing patent rights rather than engaging in an arm length negotiation.

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