Blog Archives

To blog on LinkedIn or your site? Google’s view

With LinkedIn recently inviting members to post business blogs directly on the LinkedIn site, many of us have been wondering how Google indexes and rates those posts, as compared with the same or

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The 10 Most Influential Global Brands on LinkedIn

As marketing professionals, we often look to the trendsetters in the industry to understand how to improve upon our own efforts. …Of the top 10 most influential brands globally, publishers like The Wall-Street Journal, Financial Times and Mashable make up half of the list, underscoring the val…

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