Social Media Platforms…Which One is Right for Your Business?

courtneyhughes2's avatarEmerging Media with Courtney

The-right-social-media-platformsSocial media is very popular and widely used by companies and people all over the world. 91 percent of today’s online adults use social media regularly. One thing that companies do wrong with these social platforms is using it in a traditional way. It’s not meant to be used as “traditional” marketing…it’s “nontraditional.” Because of this, many companies feel like they are wasting their time.

They “feel” like they are wasting time because they honestly don’t know which social media platform will fit the needs of the business.

  1. Pinterest. Pinterest allows members to pin or post photos, videos, and other images to their pinboards. The site, which has a predominantly female audience, is ideal for businesses for which visual imagery is a main feature or selling point. It is a good fit for wedding planning, travel destinations, interior decorating, fashion or foods.
  2. LinkedIn. LinkedIn is a business-networking site. It’s a…

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Kenneth Carnesi holds a Juris Doctor degree from New York Law School and a Professional Certificate in International Banking from Harvard Law School. Kenneth Carnesi is the Director of Operations and Government Sales at Anaptyx LLC and sits on the Boards of The Lazarus Organization, Monkeetech LLC and MG Madison Phillips, Inc. Mr. Carnesi has also founded CICG - Carnesi International Consulting Group, a company specializing in strategy consulting to small to mid-size businesses.

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