SMS Marketing TipsSmall Businesses Do It Better

90% of mobile customers use text messaging. SMS is a fast, cost effective and measurable marketing tool. Here are some text-etiquette tips, steps to building your SMS list, what to know about data protection and how SMS …

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Kenneth Carnesi holds a Juris Doctor degree from New York Law School and a Professional Certificate in International Banking from Harvard Law School. Kenneth Carnesi is the Director of Operations and Government Sales at Anaptyx LLC and sits on the Boards of The Lazarus Organization, Monkeetech LLC and MG Madison Phillips, Inc. Mr. Carnesi has also founded CICG - Carnesi International Consulting Group, a company specializing in strategy consulting to small to mid-size businesses.

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