By Brian Pittman After overlooking LinkedIn in the past, many marketers and PR pros are smartly adding it to their plans—thanks to its 277+ million members and new upgrades (like LinkedIn’s recent publishing platform expansion; details below). So how do you capitalize on the LinkedIn surge? How can you make sure your company pages attract and engage? Here are some quick LinkedIn content marketing tips, courtesy of PR University panelists past and present: 1.
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