The Verge editors think sharing analytics with reporters might distract them from quality storytelling. Other media outlets think differently.
While many news organizations freely share site metrics with their staff members, the growing availability of pageview and engagement data raises thorny news judgment questions that editors and reporters are grappling with on a daily basis.
Some sites, such as Gawker, have experimented with making pageviews a core part of reporters’ jobs by basing some aspects of pay on how much traffic their stories get, while others, such as The Verge, prefer their reporters avoid the temptation to pander to what’s popular. Still others take a middle road, allowing limited access to metrics….
See on ajr.org

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