Next Up for Marketing Technology: Measuring Its ROI – eMarketer

Nearly 90% of data management professionals invest in data quality solutions, with the majority spending more than $500,000 on such technologies. But can they prove they’re worth it?

Source: www.emarketer.com

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Kenneth Carnesi holds a Juris Doctor degree from New York Law School and a Professional Certificate in International Banking from Harvard Law School. Kenneth Carnesi is the Director of Operations and Government Sales at Anaptyx LLC and sits on the Boards of The Lazarus Organization, Monkeetech LLC and MG Madison Phillips, Inc. Mr. Carnesi has also founded CICG - Carnesi International Consulting Group, a company specializing in strategy consulting to small to mid-size businesses.

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