With content marketing, the average campaign takes at least a few months to see any real results.
You invest money upfront, but need to wait for the return.
With advertising, on the other hand, you spend money upfront, but you see the results almost immediately.
Additionally, there’s no reason why you can’t use both types of marketing….
Sourced through Scoop.it from: www.quicksprout.com
Kenneth Carnesi holds a Juris Doctor degree from New York Law School and a Professional Certificate in International Banking from Harvard Law School. Kenneth Carnesi is the Director of Operations and Government Sales at Anaptyx LLC and sits on the Boards of The Lazarus Organization, Monkeetech LLC and MG Madison Phillips, Inc. Mr. Carnesi has also founded CICG - Carnesi International Consulting Group, a company specializing in strategy consulting to small to mid-size businesses.
Kenneth Carnesi 
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